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The gig ends:

The Fan
Experience Continues

Artist shine. Festivals engage.
Sponsors activate. Fans share.

Imagine what's possible with Menoki MUSIC

A creative exploration using Defqon.1 as an example to showcase what Menoki Music can unlock:

For artist and events

Music is Evolving
and so are sponsorships

Fans live the music long after the last note fades sharing, posting, and celebrating across every social channel. Modern fans don’t just listen they participate. They react, remix, and celebrate artists 24/7, from the venue to their social feeds.

Menoki Music helps artists, events, venues and sponsors extend their presence into everyday fan conversations, creating measurable engagement, new digital revenue, and stronger emotional connections. Because in music, it’s never just one-off show. It’s one artist, one community, and a lifetime of fan loyalty.

From Physical to Digital:

The Next Evolution
in Fan Merchandising

Fans have always shown loyalty through merch. But today, fandom lives online in stories, chats, and social feeds. That's where digital merch comes in: sponsor-branded, shareable assets that fans collect and use to celebrate their team in the digital world.

1

Traditional Era

Tour T's, hoodies, caps

2

Digital Menoki Era

Sponsor-branded, shareable, monetizable and measurable fangagement

Menoki Music enables artists, events, venues and sponsors to create and distribute digital merch at scale unlocking a new layer of fan engagement and a revenue stream that simply didn’t exist before.

Example: new album stickers for "Piso 21" - global Latin pop hitmakers

A Revenue Stream That Didn't Exist Until Now:

Digital merchandise

100%

New Revenue

A completely new sponsorship revenue stream for festivals and artist

24/7

Always On

Engagement that continues long after the concert or before the next event

∞

Scalable

Digital assets distributed at scale across all platforms

"For fans, it’s emotional. For sponsors, it’s measurable. For artists, it’s a new way to grow, in the same spirit as physical merch, but built for the digital era."

For Sponsors

Bring Your
Sponsorships to Life


Activate Your Brand

A sponsorship is just the starting point — the foundation of your brand’s connection to music. The next step is activation: amplifying your story, showing genuine support for artists and scenes, and engaging fans through authentic moments that build real affinity and lasting loyalty.

A conceptual STELZ-sponsored sticker pack, created in collaboration with an artist during an event.

Menoki Music gives you the technology to activate your brand within your own community extending your sponsorship beyond the festival and into fan conversations across social media. Through digital merch and fan-driven interactions, you drive awareness, spark participation, and generate measurable ROI, while strengthening your brand’s role within the artist and fan ecosystem.

1

Sponsor

Foundation of connection

2

Activate

Engage fans authentically

3

Measure

Track real ROI

Choose the package
that match your stage

Grow with the ambition of your artist and the passion of your audience.

Showcase

PISO21

PISO21: Activation of new tracks via stickers

PISO21 released new singles through digital stickers, turning music into an interactive fan experience. The sticker pack reflects their themes, heartbreak and celebrating life, featuring song lyrics and character-driven stickers for each band member.


Joost Klein

Fan pack: Douze-points for The Netherlands

During Songfestival, fans released Joost Klein supporting sticker packs via the MyStickers store. The packs spread organically through the community, rallying support in hopes of victory…until the Netherlands was ultimately disqualified.

Seamless integration


Let me explain how to promote your stickers

More channels = more reach = more revenue

Where to use the stickers..

.. and many more!

Visit the MySticker.Store and explore our sticker collections



Your Fans Are Ready.

Your Sponsors Are Ready.

Let's
Press Play!

Book a call and Team Up!


Showcase

PISO21

PISO21: Activation of new tracks via stickers

PISO21 released new singles through digital stickers, turning music into an interactive fan experience. The sticker pack reflects their themes, heartbreak and celebrating life, featuring song lyrics and character-driven stickers for each band member.


Joost Klein

Fan pack: Douze-points for The Netherlands

During Songfestival, fans released Joost Klein supporting sticker packs via the MyStickers store. The packs spread organically through the community, rallying support in hopes of victory…until the Netherlands was ultimately disqualified.